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Social Media Image Size Guide

Every current image size for every major platform.

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Platform Slot Pixels Ratio Notes
Instagram Square post 1080 × 1080 1:1 The safe default across every feed
Instagram Portrait post 1080 × 1350 4:5 Takes up the most screen in a feed
Instagram Landscape post 1080 × 566 540:283 Rarely the best choice on mobile
Instagram Story and reel 1080 × 1920 9:16 Keep content out of the top and bottom 250 px
Instagram Profile picture 320 × 320 1:1 Displayed as a circle, often at 40 px
Facebook Feed post 1200 × 630 40:21 Also the link preview size
Facebook Square post 1080 × 1080 1:1 Better reach on mobile than landscape
Facebook Page cover 820 × 312 205:78 Cropped differently on desktop and mobile
Facebook Event cover 1200 × 628 300:157 Text is overlaid at the bottom
Facebook Group cover 1640 × 856 205:107 Wide and short
Facebook Profile picture 320 × 320 1:1 Circular on profiles, square on pages
X (Twitter) In-stream image 1600 × 900 16:9 16:9, the shape that never gets cropped
X (Twitter) Summary card 1200 × 628 300:157 For summary_large_image link previews
X (Twitter) Profile header 1500 × 500 3:1 Avatar overlaps the bottom left
X (Twitter) Profile picture 400 × 400 1:1 Displayed as a circle
LinkedIn Feed post 1200 × 627 400:209 Landscape performs best in the feed
LinkedIn Square post 1080 × 1080 1:1 Good for carousels and quotes
LinkedIn Profile background 1584 × 396 4:1 Avatar covers the bottom left
LinkedIn Company cover 1128 × 191 1128:191 Different from the personal size
LinkedIn Profile picture 400 × 400 1:1 Circular, shown small in a feed
YouTube Thumbnail 1280 × 720 16:9 Under 2 MB; seen at about 168 px wide
YouTube Channel banner 2560 × 1440 16:9 Only the central 1546 × 423 is safe
YouTube Channel icon 800 × 800 1:1 Displayed as a circle
YouTube Shorts cover 1080 × 1920 9:16 Vertical, same as a story
TikTok Video and cover 1080 × 1920 9:16 9:16 full screen
TikTok Profile picture 200 × 200 1:1 Circular and small
Pinterest Standard pin 1000 × 1500 2:3 2:3 is the ratio Pinterest recommends
Pinterest Square pin 1000 × 1000 1:1 Works but takes less feed space
Pinterest Long pin 1000 × 2100 10:21 Maximum before it is truncated
Pinterest Profile picture 280 × 280 1:1 Circular

Quick Tool Overview

The Social Media Image Size Guide is the reference table: every current image slot across Instagram, Facebook, X, LinkedIn, YouTube, TikTok and Pinterest, with pixel dimensions, aspect ratio and what the slot is for. Any row generates a correctly sized placeholder on the spot.

What it does
Lists every current social image size
You give it
Nothing — it is a reference
You get back
Dimensions, ratios and test images
Best for
Planning assets and checking layouts
Image Tools Free, unlimited use No sign-up Runs in your browser

About the Social Media Image Size Guide

Every platform has half a dozen image slots and each has its own dimensions, and they change often enough that a remembered number is usually out of date.

This is the reference table: every current size for Instagram, Facebook, X, LinkedIn, YouTube, TikTok and Pinterest, with the pixel dimensions, the aspect ratio and a note on what the slot is for. Each row can generate a correctly sized placeholder image on the spot, which is the quickest way to check a layout, and the whole table filters by platform so you are not scrolling past six networks to find one number.

Key features of the Social Media Image Size Guide

Every major platform

Seven networks and every slot each of them has, rather than the three everyone remembers.

Generates placeholders

Any row makes a correctly sized test image with one click, which is the fastest way to check a layout.

Filter by platform

Narrow to one network instead of scrolling past six to find a number.

Ratio alongside pixels

The aspect ratio is given too, which is what actually matters when a platform resizes.

Says what each slot is

A note on the use, so it is obvious which of a platform's six sizes you need.

How to use the Social Media Image Size Guide

  1. 1

    Filter to a platform

    Or leave it on all and search for the slot you need.

  2. 2

    Read the dimensions

    Pixel size, aspect ratio and what the slot is used for.

  3. 3

    Generate a placeholder

    Any row makes a correctly sized test image with one click.

  4. 4

    Copy the size

    Take the dimensions straight into your design tool.

Frequently asked questions

1080 by 1080. A square works as an Instagram post, a Facebook post, a LinkedIn post and a Pinterest pin, so one asset covers four platforms.

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