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Average Order Value Calculator

Work out AOV from total revenue and number of orders.

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Average order value

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Quick Tool Overview

The Average Order Value Calculator turns total revenue and order count into AOV instantly, with the formula shown underneath.

What it does
Calculates average order value (AOV)
You give it
Total revenue and number of orders
You get back
Average order value
Best for
E-commerce stores tracking revenue per order over time
Marketing Tools Free, unlimited use No sign-up Runs in your browser

About the Average Order Value Calculator

Average order value is one of the three numbers — alongside traffic and conversion rate — that decide e-commerce revenue, and it is often the cheapest of the three to improve through bundling, upsells or free-shipping thresholds.

Enter total revenue and the number of orders over the same period, and get the average order value straight away, with the formula shown underneath.

Key features of the Average Order Value Calculator

Instant results

AOV updates live as either figure changes.

Formula shown

The calculation is written out underneath the result.

Feeds into CLV

Use the result directly in the Customer Lifetime Value Calculator.

Runs in your browser

No sign-up, no data sent anywhere.

How to use the Average Order Value Calculator

  1. 1

    Enter total revenue

    Revenue for the period being measured.

  2. 2

    Enter number of orders

    How many orders produced that revenue.

  3. 3

    Read the AOV

    Updated instantly as either number changes.

Frequently asked questions

AOV = Total revenue ÷ Number of orders. $48,000 in revenue from 320 orders is an AOV of $150.

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