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Article Schema Generator

Build Article, NewsArticle or BlogPosting JSON-LD in one pass.

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At least 1200px wide. Three crops of the same shot let Google pick what fits.

Article JSON-LD

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Quick Tool Overview

The Article Schema Generator builds Article, BlogPosting or NewsArticle JSON-LD from the headline, author, publisher, dates and images you supply. It counts the headline against Google's 110-character cap — a limit that invalidates the whole item rather than truncating it — and takes several image URLs so Google can pick the crop that fits its layout.

What it does
Generates Article, BlogPosting or NewsArticle structured data
You give it
Headline, URL, author, publisher, dates and image URLs
You get back
A complete JSON-LD script for the article
Best for
Blog posts, news stories, long-form guides and editorial pages
SEO Tools Free, unlimited use No sign-up Runs in your browser

About the Article Schema Generator

Fill in the headline, the author, the publisher and the dates, and the generator writes the Article JSON-LD around them. The type switch covers the three that matter — Article for anything general, BlogPosting for a blog post, NewsArticle for reported news — and the field set adjusts to what each one expects.

Two fields are worth more attention than the rest. The headline is capped at 110 characters by Google, and a longer one makes the whole item ineligible rather than merely truncated. And dateModified is the one people leave stale: it should change when the article genuinely changes, because a modified date that moves every night without the content moving is a signal Google has learned to discount. Images should be at least 1200 pixels wide, and giving Google the same shot in 16:9, 4:3 and 1:1 lets it pick whichever fits the layout it is drawing.

Key features of the Article Schema Generator

All three article types

Switch between Article, BlogPosting and NewsArticle and the field set follows.

Headline length guard

Google drops an Article whose headline passes 110 characters. The counter warns you well before that.

Author and publisher blocks

Person and Organization objects are nested properly, with the publisher logo where Google expects it.

Multiple image ratios

One URL per line, so you can supply 16:9, 4:3 and 1:1 crops of the same shot.

ISO dates written for you

Pick the dates and the correct ISO 8601 strings, offsets included, are produced.

How to use the Article Schema Generator

  1. 1

    Pick the article type

    Article, BlogPosting or NewsArticle. When in doubt, BlogPosting is right for a blog and Article for everything else.

  2. 2

    Add the headline and URL

    Keep the headline under 110 characters — beyond that Google drops the item entirely.

  3. 3

    Name the author and publisher

    A person for the author, an organisation for the publisher, with a logo URL if you have one.

  4. 4

    Set the dates and images

    Published and modified dates in ISO format, and one image per line at 1200 pixels wide or more.

  5. 5

    Copy the script

    Paste the block into the head of the article and validate it with the Rich Results Test.

Frequently asked questions

BlogPosting for a blog post, NewsArticle for reported news from a news publisher, and Article for everything else. BlogPosting and NewsArticle are both subtypes of Article, so any of them is valid where Article is expected — pick the most specific one that is honestly true.

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